Ask.com, the fourth-ranked search engine, has completed its acquisition of Lexico Publishing Group, which owns Dictionary.com, Thesaurus.com, and Reference.com. Ask.com, a wholly owned subsidiary of InterActiveCorp, had announced the all-cash deal in mid-May.
Ask.com, a wholly–owned business of IAC , is one of the leading general search engines on the Internet. The Ask Network of sites has more than 130 million worldwide unique monthly users according to March 2008 comScore data. Ask.com syndicates its search technology and advertising solutions to a network of affiliate partners.
Lexico of Long Beach, California, was founded in 1995, starting with Dictionary.com. A year later Lexico introduced Thesaurus.com and in 2002 began Reference.com. For users who know what they mean but can’t recall the term, it also offers a Reverse Dictionary. The site has a hit of 28 million unique visitors in March.
With this merger, Ask.com will expand its monthly audience by around 15 million users to 145 million, thereby reflecting an increase of 11 percent. No terms and conditions were disclosed for the merger.
Source: Yahoo news
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